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COVID-19 Safe Sign Signage

We have made another COVID-safe sign for those businesses who wish to use something with a little more personality than the standard issue stuff. Use it how you see fit. Stay safe everyone. We’ll be creating more of these posters, so check out our social channels for updates as we release them. Download the HAPPY,

By |2020-07-31T14:21:25+10:00July 20th, 2020|Resources|0 Comments

How to Show Value to your Customers (Template Included)

We get these all the time: “How do we demonstrate the value we provide to our customers?"; and “How do we communicate our other capabilities to our customers?” Our answer is always the same: tell them. In 2007, Yankelovich Inc, a marketing and research firm from North Carolina claimed that we are exposed to 5000

By |2020-07-10T07:50:42+10:00July 7th, 2020|Money, People, Resources, Time|0 Comments

The COVID-19 Domino Effect

The effects of COVID-19 on the economy and the business world are going to be felt for some time, we know this. But what these effects will be, will determine how existing (and new) businesses fare over the next 12-months-to-three years. We cannot extrapolate how every market will be effected by COVID-19 but we can get you

By |2020-06-30T16:38:36+10:00June 30th, 2020|Money, People, Resources, Time|0 Comments

COVID-19 Social Distancing Signage

Maybe you need some #COVID19-safe signage and are looking for something a little different from the Government issued varieties. Here is one we created earlier. Download, print and use as you see fit! We’ll be creating more of these posters, so check out our social channels for updates as we release them. Download the Social

By |2020-06-26T14:16:56+10:00June 25th, 2020|Resources|0 Comments

A Marketing Strategy as a Five Course Meal

A marketing strategy is a lot like a five-course meal; it is procedural, thorough, and should be seen through to the end (and if done right, delicious, satisfying, and worth repeating). Bailing early not only compromises the success of the experience but results in us trying to DIY our own substitute to quench the feelings of

By |2020-07-14T10:52:19+10:00June 23rd, 2020|People, Resources, Time|0 Comments

Case Study: The Niche Pool Provider

Scenario KnightRiley was introduced to a niche pool manufacturer who saw an opportunity to become a more significant player in the residential recreation space. They had limited digital assets and a minor online presence which made reaching new customers difficult and resource intensive. They required our assistance to redesign their online footprint, generate content,

By |2020-08-05T16:27:13+10:00June 21st, 2020|Case Study, Resources|0 Comments

The 5 Ingredient Marketing Cake

Marketing plans are an essential component of long term successful businesses (we define "success" as setting a lifestyle, growth, or financial goal, achieving it, and resetting the goals to consolidate or exceed the results). But marketing plans are also hard work to get right, and therein, often overlooked or undervalued. With this in mind, we created a 5 Ingredient

By |2020-05-26T12:40:34+10:00May 26th, 2020|Resources|1 Comment